Advanced Search

Journal Navigation

Journal Home

Subscriptions

Archive

Contact Us

Table of Contents

Sign In to gain access to subscriptions and/or personal tools.
International Review for the Sociology of Sport
This Article
Right arrow Full Text (PDF)
Right arrow References
Right arrow Alert me when this article is cited
Right arrow Alert me if a correction is posted
Right arrow Citation Map
Services
Right arrow Email this article to a friend
Right arrow Similar articles in this journal
Right arrow Alert me to new issues of the journal
Right arrow Add to Saved Citations
Right arrow Download to citation manager
Right arrowRequest Permissions
Right arrow Request Reprints
Right arrow Add to My Marked Citations
Citing Articles
Right arrow Citing Articles via Google Scholar
Right arrow Citing Articles via Scopus
Google Scholar
Right arrow Articles by MacKay, S.
Right arrow Articles by Dallaire, C.
Right arrow Search for Related Content
Social Bookmarking
Add to CiteULike   Add to Complore   Add to Connotea   Add to Del.icio.us   Add to Digg   Add to Reddit   Add to Technorati   Add to Twitter  
What's this?

News

Campus Newspaper Coverage of Varsity Sports

Getting Closer to Equitable and Sports-related Representations of Female Athletes?

Steph MacKay

University of Ottawa, Canada, stephanie.mackay{at}uottawa.ca

Christine Dallaire

University of Ottawa, Canada, christine.dallaire{at}uottawa.ca

This study examined the coverage of women's and men's varsity sport teams in the English- and French-language student newspapers at the University of Ottawa, Canada, during three academic years from 2004 to 2007. The analysis revealed unique findings, considering that previous research on campus print media had shown an enduring disparity of coverage featuring female athletes. In contrast, our descriptive statistics exposed few differences in the number or length of published articles and photographs of male and female athletes. In fact, female athletes tended to receive more coverage. Men's sports, however, were featured more often on the front page of the newspapers. A textual analysis of the coverage shows that sportswomen were not sexualized and were rarely trivialized. In general, rather than representing sportswomen as gendered subjects, the student-run newspapers discursively constructed them as `just athletes'.

Key Words: gendered coverage • print media • qualitative analysis • quantitative analysis • varsity sports

International Review for the Sociology of Sport, Vol. 44, No. 1, 25-40 (2009)
DOI: 10.1177/1012690208101484
Add to CiteULike CiteULike   Add to Complore Complore   Add to Connotea Connotea   Add to Del.icio.us Del.icio.us   Add to Digg Digg   Add to Reddit Reddit   Add to Technorati Technorati   Add to Twitter Twitter    What's this?